Wednesday, March 18, 2026

All This "Maxxing"

As a Boomer, I am late to hearing about this trend called "looksmaxxing" (the process of maximizing one’s own physical attractiveness). After seeing a few videos (like this one about this guy) of some of the faces of this trend, I have not been able to get over the idea. I keep thinking how empty people must feel in their hearts to look for such ways to find joy and meaning.

 That people are trying to find ways to max out their physical looks is not new; it just feels so extreme to me. I want to think that people like this are ridiculous, but I feel so bad for them though I'm not sure why.

There is nothing new under the sun but, these days, it seems that everything is being taken to new levels. For some people, it's not enough to be healthy, they have to be uber healthy. There are folks like the one rich guy who has gone to new extremes with anti-aging measures. And the guy (recently in the news for other things) who built a career on the idea of achieving longevity.

Look the best, live the longest, make more money, have more, bigger and better things. The secular world is out here life-maxxing like mad. Meanwhile, I have to remind myself to spend more time with the Bible every day. I struggle sometimes to be more kind and caring to others. Sometimes, my first instinct is to laugh at the people I've mentioned - until I realize I should be praying for them. 

I have been thinking that if Christians put an nth of the effort into Bible study, prayer, witnessing, being caring and charitable, etc. as the "life-maxxing" folks do... Wow. Imagine the effect. 

So, I am going to be thinking about this whole maxxing thing. I'm going to be applying that to some of the areas of my life. And I'm going be to hoping that the people out there so desperate to feel whole, find Jesus.

Peace

--Free

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